percentage gains

Dilbert Comic for April 19, 2008

Our Revenue is up 1,000,000% haha :-)

Some people say that any decent web startup should be growing 25% per month in usage. I sort of agree. But you start puny and you're trying to get very big (even if not huge). So since when is this a linear game? One of the points of Tipping Point is that you shouldn't be thinking in terms of linear growth, but rather making the tweaks that could lead to the magic formula.